Tuesday, December 24, 2019

The New House Bill 4321 - 1466 Words

The ombudsman is supposed to protect detainees who are part of the immigration system; to make sure that their rights have not been and are not being violated by those belonging to the immigration system. His position is supposed to change how detainees will be represented and treated while being held in detention centers. The position also entails that they have the right to give suggestions on how to improve the administrative practices, services, and responsiveness of the Bureau of Citizenship and Immigration. They also have other responsibilities in which their position is supposed to better the relationship of the Bureau, the detainees, and the people in the United States. The new House Bill was giving the ombudsman more responsibility than what the original bill had stated. There still was many issues within the Bureau of Citizenship and Immigration. House Bill 4321 objective, for this section, was to increase the possibilities in how the ombudsman could help improve the depart ment. The new House Bill 4321 is fixing the issue that the people in the United States have with the people working in the detention center and how they function. People have many critiques on the cleanliness, structure, function, health facilities, respect, and accountability that detainees are receiving while being in custody. Many people criticize detention centers because they are not clean, and they have human being living in a place that is dirty and unsanitary. People fighting theShow MoreRelatedU.s. Lng Exportation Policy And The Wto8704 Words   |  35 Pagesashx?n= PETs= WTIMUS2f=W (last updated Oct. 22, 2014); US. Natural Gas Imports Exports 2013, U.S. ENERGY INFO. ADMIN., U.S. DEP T OF ENERGY, http://www.eia.gov/naturalgas/importsexports/annual/ (last updated May 28, 2014); 3 IHS, AMERICA S NEW ENERGY FUTURE: THE UNCONVENTIONAL OIL AND GAS REVOLUTION AND THE US ECONOMY 11 (2013). 9. See, e.g., AM. PETROLEUM INST., WHAT Is FRACKING AND UNCONVENTIONAL OIL AND NATURAL GAS DEVELOPMENT? (2013), available at

Monday, December 16, 2019

Modernist Poetry Effectiveness Free Essays

Modernist Poetry: Effectiveness When it comes to opinions everyone has one. Saying that Modernist poetry has no specific structure or form and therefore means it is not as ‘effective’, is like myself saying curry is spicy, sweet and doesn’t fit in with my taste buds and therefore curry is the worst seasoning. Poetry is far too complex to reduce to a simple â€Å"effective† or â€Å"not effective† dichotomy. We will write a custom essay sample on Modernist Poetry: Effectiveness or any similar topic only for you Order Now To object to an opinion maybe you need to understand where they are coming from. Taking a look at traditional poetry you see rhyme schemes and specific meter and other rigid aspects of form. Modernist experimented vigorously with the poetic forms, language and versification, often doing away with rhythmical sweetness and the regularity of the traditional forms. Like a teenager that never finishes high school. She is considered by society to be a failure because she never met their ideals. However, she then goes out, gets signed and now almost everyone knows her name, Christina Aguilera. Also read: Platos Attack on Poetry Whatever be the structure of a modern poem, there is a hidden meaning and rhythm of course. Even, that particular structure bears significance. That beauty and meaning cannot be interpreted by traditional readers. Others, of course, prefer traditional poetry, but I do not think either is more effective than the other; they just cater to different tastes. Just like when it comes to tastes in music, some people like country others prefer rap. Just because one become before the other doesn’t make it the right one and the other wrong, it makes them different. How to cite Modernist Poetry: Effectiveness, Essay examples

Sunday, December 8, 2019

Critical Analysis of Research Articleâ€Free Samples foe Students

Questions: What is PAT model and why it is used in scientific accounting researches? How effectively has PAT model helped in achieving the scientific aims and objectives of accounting research? What are the current gaps in PAT model that needs to be fulfilled for its successful adoption in quantitative accounting researches? Answers: Introduction The accounting field since past decades has adopted the use of positive accounting researches for gaining knowledge about the reality of accounting practices o business organizations. The author Paul v Dunmore, in this regard, has developed a research article entitled Half a Defense of Positive Accounting Research to evaluate the significance of positive accounting researches. This paper has undertaken the critical analysis of the research article for analyzing its main arguments and develops an understanding of positive accounting researches. The aim of the critique of the article carried out in this paper is to evaluate the major concepts of positive accounting theory and its application in accounting researches. The arguments in the research article are related to the usefulness of implementing positive theory concepts in accounting researches (Dunmore, 2009). The critical analysis of the research article has been carried through providing its brief summary, stating the research q uestions, discussing its theoretical framework, illustrating the significance and limitations and at last summarizing its main points in the conclusion section. Summary of Article The research article has illustrated the current gap in positive accounting researches that needs to be improved through the use of better theoretical concepts in comparison to the model of positive accounting. The theory of positive accounting was stated to be developed on the principle of natural science and thus has been used widely in positive accounting researches. The main reason behind the use of PAT (Positive Accounting Theory) model in accounting researches is to maintain the scientific nature of such researches. The accounting researches incorporate the use of scientific rules and principles for resolving complex accounting issues. As such, the researches involve the use of theory that are scientific in nature and thus can achieve an appropriate answer for the scientific aims and objectives of accounting researches. As such, the PAT model developed by Watts and Zimmerman in 1970s finds extensive use in scientific accounting researches (Bazrafshan and Talebnia, 2016). However, the research article has depicted various gaps in this model that has impacted its applicability in scientific accounting researches. The major issues pointed out by the author in the given research article are weakness of the logic of hypothesis-testing. Also, the concepts of the PAT model can only be used as a lens to view the reality of accounting practices but fails to provide its appropriate explanation. The theory also only explains the cause of rational human behavior in accounting and is not able to provide an answer to the non-rational causes (Boland and Gordon, 2010). The there is also not able to provide a measurable output in accounting researches and thus is regarded to be not appropriate by the author for using in accounting researches. The theory of positive accounting only demonstrates the relation between two variables through using ad hoc quantitative models. Thus, the model of PAT is not able to demonstrate a testable relation between the accounting variab les that is based on analytical research. The author has also examined the scientific nature of positive accounting researches thorough the use of Poppers falsification criterion. The overall research article has summarized the deficiencies in PAT model with the aim to improve the outcome achieved from accounting researches (Dunmore, 2009). Research Question The research article has intended to analyze and examine the current drawbacks in the PAT model and provided suggestions for improvement in accounting researches. The literature review of the research article is based on demonstrating the significance and deficiencies in positive accounting theory. As such, the main research question developed from examining the literature review of the article is stated as Does Positive Accounting Research provides an appropriate understanding of the accounting literature? In relation to this main research question, the study also intends to provide answer to the following sub-research questions: Theoretical Framework The theoretical substance of the research article has been developed by analyzing and evaluating the findings of other authors in relation to the use of positive theory in accounting researches. The research article has examined the positive approach to accounting researches through the help of reviewing the information gathered by other researchers in this context. As per the research article, the positive accounting researches are regarded to be a scientific project that are undertaken to provide an explanation of the cause and effect relationships of the real world. The reality of accounting practices is explored through positivist researches through the use of concepts provided by positive accounting theory. The theory provides predictions about the real world situations and transforms them into accounting transactions (Setyorini and Ishak, 2012). As such, the theory is utilized by investors and creditor in order to predict the accounting policies a business firm will select or t he impact of a new policy change on their financial performance. The theory of PAT is based on economic principles and thus was believed to be largely useful in recognizing the economic consequences of a particular situation. Therefore, the theory is used in achieving the scientific objectives of accounting researches as it is based on principle of economics and natural science (Tehrani et al., 2009). The best understanding of the PAT model to be based on scientific nature was provided by Popper. The falsification criterion of Popper was used for rejecting theories claimed to be scientific through the help of falsification procedure. The procedure involves obtaining quantitative testable predictions from a respective theory and testing them on the basis of falsification. The predictions of the theory if proved to be falsified with comparing them from the predictions of old theories are disapproved on scientific basis. The author in the theoretical framework of the research article has also pointed out that the concept of positive researches is much broader as compared to the positive theory (Dunmore, 2009). The accounting researches tend to explain both rational as well as non-rational aspects of human behavior in accounting settings. However, the use of PAT model is only proved to be successful in explaining the cause of rational human behavior (Ghanbari et al., 2016). Also, the deficiencies present in both qualitative and quantitative positive accounting researches has been depicted in the research article. The current gap as stated in the qualitative accounting research is that it can only help in viewing a real world situation and is not able to provide an explanation for its occurrence (Whittington, 2007). The current deficiency of quantitative positive accounting research is that it relies more on the logic of statistical hypothesis development rather than on the concept of measurement. The author has proposed that quantitative accounting researches should be based on measurement of concepts so that it outcome are reproducible (Dunmore, 2009). Thus, the theoretical framework has been developed by the author that provides the current decencies present in the positive accounting theory model that needs to be improved. This is necessary for achieving a better outcome from the scientific accounting researches and depicting the reality of accountin g practices (Wolk, Dodd and Rozycki, 2008). Significance and Limitations of the Article The article will provide to be of a high value for accounting researchers for achieving a better outcome from quantitative accounting researches. The accounting researchers will develop an understanding of the gaps in PAT model and the lack present in accounting researches. The author has also provided suggestions for improvement in accounting researches that will help in developing a better theoretical model for conducting scientific projects in accounting researches. The undue reliance on the use of PAT model in quantitative accounting researches will be restricted through the author arguments against the use of PAT model. However, the research study is also associated with some limitations that can raise questions regarding its credibility and validity to be used in future accounting researches. The major limitation of the study is that it explores and analyses only qualitative data that has been gathered from the work of previous researchers. The study has depicted the use of qua litative research methodology and the study is purely descriptive (CTI Reviews, 2016). The study has not explored any new dimension illustrating the benefits and criticism with the use of PAT model in accounting researches. These limitations have negatively impacted the significance of the research article to be used in future context. This research lacks any objectivity in absence of collection of any primary data to support the theoretical substance stated by the author in the article. The research study being only subjective lacks reliability in the eyes of readers. The demonstration of practical findings in support of qualitative findings proposed by the author is necessary to maintain the credibility of the study and increase its reliability for using in future accounting researches (Dunmore, 2009). Conclusion It can be summarized from the research article that positive accounting theory is mainly used for explaining the reality of accounting practices. The theory as demonstrated in the article suffers from various drawbacks that limit its applicability in accounting researches. The author thus has suggested some areas for improvement in positive accounting theory so that it can be successfully applied in accounting researches. The suggestions include focusing on the concept of measurement rather than hypothesis testing in quantitative accounting researches. The adoption of measurement concept is necessary as accounting data is usually subjected to error of measurement. Thus, through the role of statistics in accounting cant be neglected the precise measurement of accounting data is also significantly required. The main goal of hypothesis testing as stated by the author should be to provide predictions into the occurrence of future accounting situations. The author has recommended that the re is high need for development of better theoretical models than PAT that is based on analytical researches and testable predictions. The predictions provided y PAT model in analyzing an accounting situation are not subjected to be proper analysis through the use of falsification criterion. The critical analysis of the article has thus proved be very useful in analyzing the importance of PAT and its importance in positive accounting researches. This critical analysis will prove to be highly useful for future researchers in order to carry out research in relation to the benefits and drawbacks of positive accounting theory. The main arguments present by the author in the research article have been examined appropriately in this critical analysis. References Bazrafshan, M., and Talebnia, G. 2016. Challenges Positive Accounting Theory. International Journal of Basic Sciences Applied Research 5(2), 119-122. Boland, L. A., and Gordon, I. M. 2010. Criticizing positive accounting theory. Contemporary Accounting Research 9(1), 142 170. CTI Reviews. 2016. Earnings Management, Emerging Insights in Theory, Practice, and Research: Business, Business. Cram101 Textbook Reviews. Dunmore, P.V. 2009. Half a Defence of Positive Accounting Research. Ghanbari, M. et al. 2016. PAT (Positive Accounting Theory) and Natural Science. International Research Journal of Applied and Basic Sciences 10(2), 177-182. Setyorini, C. T., and Ishak, Z. 2012. Corporate Social and Environmental Disclosure: A Positive Accounting Theory. International Journal of Business and Social Science 3(9), 152-164. Tehrani, R. et al. 2009. The Survey of the political Costs and Firm Size: Case from Iran. Business Intelligence Journal 2(2), 139-142. Whittington, G. 2007. Profitability, Accounting Theory and Methodology: The Selected Essays of Geoffrey Whittington. Routledge. Wolk, H. I., Dodd, J. L., and Rozycki, J. J. 2008. Accounting Theory: Conceptual Issues in a Political and Economic Environment. SAGE.

Saturday, November 30, 2019

Of Mice And Men By Steinbeck Essays - English-language Films

Of Mice And Men By Steinbeck Characterization is the technique a writer uses to create and reveal the personalities and qualities of the characters in a written work. A writer may describe a character's physical appearance and situation. He may also attempt to reveal a character's thoughts, or show the reactions of other characters. A writer may be very descriptive or be lacking in his description of the character. George Milton is illustrated by being a rational, caring and trustworthy person whose static characterization throughout the novel greatly affects the outcome of the selection in Of Mice and Men by John Steinbeck. George Milton verifies the rational, concerning, and trustworthy attributes of his personality through his devotion to Lennie Small in the novel by John Steinbeck, Of Mice and Men. Milton's rationality and concern for Lennie urges him to compel Lennie to remove the aged mouse from his pocket only because he knows that it is not healthy for him to be carrying it around. Lennie is upset at this so Milton tells him that as soon as it is possible, he would get him a puppy. Later in the story, Milton's trustworthiness is confirmed when he actually does get Lennie a puppy. In the novel "Of Mice and Men" by John Steinbeck, George Milton is a static character throughout the novel. From the beginning, George demonstrates his dedication to Lennie through his elusive capability to stay with him. George knows that he would be able to have a more worthwhile life if he did not drive himself to stay with Lennie. He constantly thinks of how it would be if he didn't have to this. Lennie's undesired stupidity leads to his death after George realizes that Lennie will never be forgiven for the accidental crime he has committed. George allows Lennie to die thinking of the rabbits they were to have on their farm for which Lennie has admiration. George cared too much about Lennie to allow him to be killed for something he didn't do purposely. George kills Lennie because he knows that the others are looking for him and when they find him they are going to do it unless he does it himself. In the novel Of Mice and Men by John Steinbeck, George Milton is illustrated by being a rational, caring and trustworthy person whose static characterization throughout the novel greatly affects the outcome of the selection. George has proven to be a static character whose commitment to Lennie allows the reader to discover his eminent personality. George remains a rational, caring, and trustworthy individual throughout the novel. Toward the end of the novel, George determines that his friend is never going to have a normal life and he kills him to put him out of his misery. John Ernst Steinbeck was born on February 27, 1902 in Salinas, California. He was enrolled in Stanford University for several years but left without a degree. He worked as laborer to support himself while he wrote. His first few books were financial failures until the publication of "Tortilla Flat" in 1935 from which he received public recognition. He followed this success with "In Dubious Battle" (1936), Of Mice and Men" (1937), and "The Grapes of Wrath" (1939). "The Grapes of Wrath" earned Steinbeck a Pulitzer Prize. Both "Of Mice and Men" and "Grapes of Wrath" were made into motion pictures. Some of his later works include "Cannery Row" (1945), "The Pearl" (1947), "East of Eden" (1952), "The Winter of Our Discontent" (1961), and "Travels with Charley"(1962). Steinbeck died on December 20, 1968 in New York City.

Tuesday, November 26, 2019

3 Cases of Confused Connections

3 Cases of Confused Connections 3 Cases of Confused Connections 3 Cases of Confused Connections By Mark Nichol Relationships between sentence elements are sometimes obscured by suboptimal syntax. In each of the following examples, ordering of phrases is an obstacle to comprehension. Discussion and revision of each sentences explains and provides a solution. 1. Despite encouragement from regulators, financial institutions experience mixed results ranging from prompt responses to requests, at best, to requests that are never addressed, at worst. Here, though the sentence’s parallel structure is sound, clarity is improved if the parenthetical phrases â€Å"at best† and â€Å"at worst† precede rather than follow the pertinent wording so that the reader knows before the fact, not belatedly, that a scaled comparison of results, not just random examples of them, are being introduced: â€Å"Despite encouragement from regulators, financial institutions experience mixed results ranging from, at best, prompt responses to requests to, at worst, requests that are never addressed.† 2. Once executive management and the board agree on the drivers of, and strategic, operational, and financial parameters around, opportunity-seeking behavior, the resulting risk-appetite statement is a reminder of the core risk strategy arising from the strategy-setting process. This sentence is technically correct, but the complexity of the parenthetical phrase â€Å"and the strategic, operational, and financial parameters around,† and the distance it places between the parallel phrase â€Å"drivers of† and the phrase â€Å"the resulting risk-appetite statement,† which applies to both parallel phrases, renders the sentence difficult to digest. A better solution is to relocate the second parallel phrase to follow the key phrase, introducing a more complete portion of the main clause before the interruption and reducing the number of commas: â€Å"Once executive management and the board agree on the drivers of opportunity-seeking behavior and the strategic, operational, and financial parameters around it, the resulting risk-appetite statement is a reminder of the core risk strategy arising from the strategy-setting process.† 3. Even though the program contains all the same components, the level of rigor and detail, and the amount of automation through workflow, changes with the size and risk profile of the company. Readers may get the impression that the phrases â€Å"the same components,† â€Å"the level and rigor and detail,† and â€Å"the amount of automation through workflow† are parallel elements of a list. But â€Å"the same components† is part of an introductory subordinate clause, and the second and third phrases constitute a complex subject of the sentence. To make the sentence clearer by breaking up the false list, recast the final phrase as a parenthetical: â€Å"Even though the program contains all the same components, the level of rigor and detail- and the amount of automation through workflow- changes with the size and risk profile of the company.† Want to improve your English in five minutes a day? Get a subscription and start receiving our writing tips and exercises daily! Keep learning! Browse the Style category, check our popular posts, or choose a related post below:Writing a Reference Letter (With Examples)30 Baseball IdiomsA "Diploma" is not a "Degree"

Friday, November 22, 2019

Present Simple Lesson Plan for Adult English Learners

Present Simple Lesson Plan for Adult English Learners Teaching the present simple tense is one of the first, and most important tasks when teaching beginners. Its a good idea to teach the present simple of the verb to be to begin with, and introduce simple adjectives to help students expand their understanding of the verb to be. After English learners are comfortable with the present and past forms of the verb to be, teaching the present simple and past simple will be much easier. 5 Steps for Introducing the Present Simple Start by Modeling the Present Simple Most English learners are false beginners. In other words, they have already studied English at some point. Begin teaching the present ​simply by stating some of your routines: I get up at six-thirty in the morning.I teach at the Portland English School.I have lunch at one oclock. Students will recognize most of these verbs. Model some questions for the students as well. At this point, its a good idea to ask yourself a question and provide the answer. When do you have dinner? - I have dinner at six oclock.When do you come to school? - I come to school at two oclock.Where do you live? - I live in Portland. Continue by asking students the same questions. Students will be able to follow your lead and answer appropriately. Introduce the Third Person Singular Once the students are comfortable speaking about their own basic daily activities, introduce the third person singular for he and she which will prove the most difficult for students. Again, model the present simple third person ending in s for the students. When does Mary have dinner? - She has dinner at six oclock.When does John come to school? - He comes to school at two oclock.Where does she live? - He lives in Portland. Ask each student a question and ask another for a reply, creating a chain of questions and answers changing from you to he and she. This will help students memorize this crucial difference. Where do you live? - (Student) I live in Portland.Where does he live? - (Student) He lives in Portland. Introduce the Negative Introduce the negative form of the present simple in the same manner as above. Remember to continually model the form to the students and immediately encourage a similar answer. Does Anne live in Seattle? - No, she doesnt live in Seattle. She lives in Portland.Do you study French? - No, you dont study French. You study English. Introduce Questions Up to this point, students have been answering questions so they should be familiar with the form. Make sure to point out the difference between yes/no questions and information questions. Start with yes/no questions encouraging students to answer in the short form. Do you work every day? - Yes, I do./No, I dont.Do they live in Portland? - Yes, they do./No, they dont.Does she study English? - Yes, she does/No, she doesnt. Once students are comfortable with short yes/no questions, move on to information questions. Make sure to vary the subjects up to help students become familiar with the tendency to drop the s.   Where do you live? - I live in Seattle.When do you get up in the morning? - I get up at seven oclock.Where does she go to school? - She goes to school at the University of Washington. Discuss Important Time Words Once students become comfortable with the present simple, introduce important time words such as everyday and adverbs of frequency (usually, sometimes, rarely, etc.). Contrast these with common time words used in the present continuous such as now, at the moment, etc.   She usually takes the bus to work. Today, she is driving.My friend sometimes goes out for dinner. At the moment, hes cooking dinner at home.Jennifer rarely talks to strangers. Right now, shes talking to a friend. 3 Strategies for Practicing the Present Simple Explaining the Present Simple on the Board Students will now recognize the present simple tense and be able to respond to simple questions. Its time to introduce the grammar. Use a present simple tense timeline on the board to stress the fact that this tense is used to express routines. I also like to use simple charts showing the underlying structure of this tense. Comprehension Activities Once you have introduced the tense and used the whiteboard to explain forms, continue teaching the present simple tense through activities which use the present simple in context.   Continued Activity Practice Students have learned to recognize the present simple, as well as understand the form in comprehension activities. Its time to continue by having students use the present simple to describe their own lives in both spoken and written form. This detailed lesson on daily routines will help you continue the practice. Expected Problems Here are the most common challenges for students when using the present simple: Confusing with the present continuous for actions occurring at the moment of speaking.Use of s in the third person.Auxiliary verb usage in the question and negative form, but NOT in the positive form.Placement of adverbs of frequency.

Wednesday, November 20, 2019

How does the relationship between the three branches of government Essay

How does the relationship between the three branches of government influence the policy-making process - Essay Example Thus, this paper will explain how the relationship between the Executive, the Legislative and Judicial branches of government influence the policy-making process. The legislative branch has authorization from the state law and the state constitution to make local law. The legislators who make up the legislative are elected by the public in order to make policy decisions, as well as enact laws on their behalf. The executive develops the proposed policies, and its main duty is to implement the policy made by the legislators (Corwin, 1957). However, the executive members do not make policy decisions, but they have a strong influence on the process of policy making. The Judiciary, which consists of the Supreme Court, and lower courts is said to have the least policy making powers compared to the other two branches, but in U.S, it has equal power with the other two branches (Gewirtz, 1976). It ensures uniformity in the interpretation of national laws made by the legislative. Gewirtz (1976) argues that the Legislative (Congress), is the favored institution in the federal government for policy-making. However, to be sure of this policy, the other two branches also have legitimate policy making powers. For instance, the executive has constitutional functions and duties, which involve significant policy-making especially in foreign affairs, and initiates and vetoes legislation that influences the policy-making process. Thus, the executive together with other independent agencies are expected to make some policy in the process of administering the law. Although most of the cases decided by the federal courts only help in applying the existing law to certain cases, the Judiciary makes policy, as well, in applying statute, nurturing the national common law, as well as interpreting the constitution (Gewirtz, 1976). Therefore, all the three branches of government are

Tuesday, November 19, 2019

Guanxi and corruption in China Essay Example | Topics and Well Written Essays - 500 words

Guanxi and corruption in China - Essay Example In this short essay, I will start out by outlining problems of corruption in contemporary China. Then, I will explore to what extent Guanxi may contribute to what many perceive as a crisis of rampant corruption in the country. China has in the recent past been an object of scathing criticisms from both the local and international players over its apparent tolerance to corruption. Gong (2011) portrays the perception of China by Westerners who associate business culture in China with Guanxi. Regardless of the favour or job one wants in China, all that matters most is the ability to give gifts or bribery. Guanxi illustrates the complex form of corruption where relationship with bigwigs and those in powers motivate most of the decisions. In addition to enhancing business prospects for the corrupt in China, Guanxi has further led to the formations of monopolies pegged on capitalistic endeavours. This practise in fact threatened the survival of China as communist country. To further illustrate the problem of corruption in China, a survey one conducted on 100 people who were prosecuted for bribe-giving. The result indicated that 94.2% of them asserted that â€Å"they would â€Å"warm up the relationship† first before they would bribe with money† (Ling Li 7). Corruption through Guanxi has harmed Chinese image on both the local and international spheres. Illegal businesses that fail to adhere to human rights have been allowed to operate without legal charges. Also, the level of property rights violations and manufacture of counterfeit products without concomitant legal actions has left many questioning the willingness of China to fight corruption (Zhang). The Chinese judicial system is one of the areas significantly affected by cases corruption. â€Å"Guanxi† is evidently a factor into a judicial or arbitral decision. However, worth noting is the fact that this corruption does not necessarily assume the traditional form of bribe,

Saturday, November 16, 2019

Information System Essay Example for Free

Information System Essay Information System In Hotel Seri Malaysia Kangar Hotel Seri Malaysia Kangar is currently using the Guest Centrix system. Being the first Hotel Seri Malaysia branch and the earlier hotel amongst hotels in Malaysia that using and implement the Guest Centrix system in their management. Guest Centrix system has built integration with Microsoft Word, Microsoft Excel, e-mail and many other. It offers a stable and friendly user-interface, improved by the wary use of colour and graphics. Hotel employees can learnt the system quickly, saving the time and money especially in the staff training. The flow of the guest cycle throughout the Hotel Seri Malaysia Reservation The customers or guests who decide to stay at Hotel Seri Malaysia can make their reservation or room booking through hotel’s website, travel agents such as Agoda or booking.com, or call the hotel itself. If the reservation is accepted, the reservation agent or hotel staffs will create a reservation record that linked with Guest Centrix system. This reservation status may include the guests detail and specific request which will help the hotel to provide modified service to the guests during his or her stay. All the details on guests may help the hotel staffs to complete the pre-registration activities such as assigning room according to the request from guest, room rate to be charged to the guest folio during the stay. The hotel staffs need to make sure that the room is available when the guests arrive at the hotel. Arrival After the guests arrive at the hotel, the front office will responsible for the registration and room assignment process. The front office need to clarify the query of the guests especially the details of the room rate or packages that had been booked on. Before that, front office need to make sure the guest’s reservation status before beginning the registration process and checking them in. The guests will filled in the registration form that contain the full name, identification card numbers, home address, billing instruction, reservation details and others. Once the method of payment confirmed and been signed by the guests, the registration process is complete. The guest may be given the key card and breakfast coupons during the stays. During The Accommodation Period During the occupancy, the front office is responsible for managing guest requests and providing the information and supplies to the guests. Also, front office should respond to the guest requests on time in accurate manner and meet the guest expectation of the hotel service. During this period, the security will be main consideration by the hotel. The front office should observe the hotel standard operating procedures in handling the guest key, guest personal property, emergencies that also important. The front office will observe the additional charges that need to be added into guest account that include the restaurant charges, or telephone bills. Departure The last element in guest cycle in hotel is checking out and creating the guests history record. During this stage, the guests will settle down all the outstanding bills or payment to the front office. After completing all the payment, the guest will return the room key card and leave the hotel. The role of Guest Centrix System in Hotel Operation Front Office Guest Centrix system has simplified the front officer in term of reservation, registration, check in and check out of the guests that staying at Hotel Seri Malaysia Kangar. The guests who make room reservation through website or travel agents, Guest Centrix system will create the booking status and store the reservation status in the hotel database. The hotel’s website has been designed to interact directly with Guest Centrix database that allows the guests or customers to see the hotel available rooms at certain date and packages offered. After the guests or customers finished their booking, the system also offers the payment option such as credit card or online banking and the confirmation will be sent by email. During the registration, the front office will indicate the guests booking status before checking in. all the details includes the room or packages that already booked should be available for the guests. The guest can check in to the hotel once the registration process complete. The key card that been given to the guests has linked with the hotel information system. The key card system will provide different information on the room occupancy status which is reserved, occupied, or available. For the checking out process, the front office will notified the guests with outstanding payment during the accommodation period. The outstanding payment is automatically been added in the guests account which is called guest folio. The guest can decide on payment method such as credit card, debit card or cash as long as the hotel accepted it. In addition, the guest information data will automatically store in the hotel information system. The record is called guest history and all the data such as guest personal information, special requirement or even past reservation is stored in Guest Centrix system. This enables the hotel staffs to identify the repeat or new guest that choose the hotel Seri Malaysia Kangar. Housekeeping The front office and housekeeping staffs were linked with each other. All the interactions between both departments especially about the room that need to be clean, inspect or repaired will automatically show in Guest Centrix system. For each room that is occupied or available, the room status will be clean or dirty. The housekeeping staffs are responsible to clean the room so that the room status changes through the Private Branch Exchange (PBX) Interface and record it as clean in Guest Centrix System. PBX interface is used to make connections amongst the internal telephone in all rooms with the Guest Centrix system. The front office will informed the housekeeping staffs by using the walkie-talkie to inspect the room and the housekeeping staffs will monitor the room. After the job done, the housekeeper will press certain code by using telephone at the inspected room and link with the Guest Centrix system and notified the system that the room is already inspected. Food and Beverages For the guests who dine in in the hotel restaurant, all the bills from the restaurant will be insert by the food and beverages staffs in the guest account that will automatically linked to the Guest Centrix system. During the checking out process, the front office may refer into the guests account to distinguish the total payment should be paid by the guests. Hotel Manual System Human Resource Human resource department in Hotel Seri Malaysia is using punch card system to organize the staffs working hour and daily attendance. The hotel will tracked the payroll total through the punch card system. Also, the human resource department using the filing system to manage the hotel staffs record. All the data of permanent, contract and leaving staffs are stored in hotel filing system. Security and maintenance For security and maintenance department, there are surveillance system which is CCTV system that monitors the hotel facilities, and surrounding areas. In Hotel Seri Malaysia Kangar, CCTV system is used to observe different areas from a central control room. In the central control room, there will be one or two security officer that will monitors through the CCTV screen display.

Thursday, November 14, 2019

Avian Influenza and Its Expected Ramifications Essay -- Disease/Disord

Over the past fifteen years H5N1 influenza (also known as Avian Flu or Bird Flu) has become a common topic of speculation and debate worldwide, causing quite a bit of confusion about its possible impacts on our society. At this point in time it is generally recognized by the international medical community that Avian Flu is bound to become a pandemic, most likely within the next ten years. Research on Avian Flu and its effects have led many scholars to make grave predictions of major global turmoil while a small portion of medical scientists remain skeptical, believing we will have enough time to thoroughly prepare for the outbreak. The one thing that nearly all health professionals seem to agree upon is that the avian flu will surely have a large impact on the development of humankind. To truly understand the threat of this disease and what we must do to prepare for it, we need to look at the issue from multiple angles and consider what the spread of a disease so lethal and so pron e to mutation would mean for our daily lives, health professionals, laws and government procedures, and of course the continuation of the human race. It is necessary in order to understand Avian Flu's impacts on society to first understand what H5N1 influenza is. Like any virus, influenza viruses cannot reproduce on their own the way bacteria can. Technically, viruses aren’t even alive because in order for them to reproduce, they must take over the living cell of another organism. This makes all viral diseases notoriously hard to cure because modern research has yet to reveal a medication or procedure that can kill a virus without killing its host. The best medications that we currently have available to treat viruses can only prevent the virus fro... ...pe.com/viewarticle/757540>. Swain, James C., Linda L. Chezem, Caroline S. Cooper, Kim B. Norris, Carolyn T. Ortwein, Ronald J. Taylor, Fred Wilson, Francis Schmitz, Daniel O'Brien, Clifford Reeves, Elaine Snyder, 13) Thomas, James C., and Siobhan Young. "Wake Me Up When There's a Crisis: Progress on State Pandemic Influenza Ethics Preparedness." American Journal of Public Health 101.11 (2011): 2080-082. ProQuest. ProQuest, 24 Jan. 2012. Web. 14 Apr. 2012. . 14) Thomas Rhatigan, Joseph A. Trotter, Christopher Billeter, and Lenzing Lahdon. "Guidelines for Pandemic Emergency Preparedness Planning: A Road Map for Courts." CDC.gov. Center for Disease Control, Apr. 2007. Web. 12 Apr. 2012. .

Monday, November 11, 2019

Stone Cold Essay

A character study of Shelter from Stone cold. Show how our view of the character changes throughout the novel. Shelter is one of the two first-person narrators in Robert Swindell’s Stone cold. In the novel Swindell’s follows the runaway teenager, Link, from his home in Bradford to the mean streets of London where his path crosses that of Shelter, an ex-soldier who creates his own army while also cleaning up the streets of the homeless people he despises. In this essay I will show how the character is portrayed and how our view of him changes throughout the novel.In daily routine orders 3 Swindell’s choice of language makes Shelter sound very negative and hateful in the way he talks about homeless people. Swindells also uses army terms such as ‘Tour of inspection’ and it tells us that Shelter must be an ex-soldier and must still believe he is one. This gives us the impression that there’s something not quite just right about Shelter. In daily r outine orders 4 Shelter goes on to explain how the secret of victory in any campaign is planning and preparation. He describes his planning as being â€Å"Meticulous and my preparations are now complete†.One of the things he has acquired has helped him to complete and that is a cat. He talks of the cat as his distraction to who he really is. â€Å"A man who keeps a cat can’t possible mean any harm, can he? † He also named the cat Sappho which will project an image of a kind man who cares. There’s not yet any indication of violent intentions but there is a suspicion of something untoward. Daily routine orders 5 & 6 enters into Shelter’s concept pf his ‘mission’ and we learn about his abnormal thought and views on murder.He believes that killing the homeless people on the streets is his job, his duty to his country. He creates a pleasant and warm atmosphere among the victims to make them feel safe and willing to do whatever he says for s helter and food and drink. â€Å"He fell for it, hook, line and sinker†. Shelter tricked someone therefore planning it and not feeling regret for it. He uses the words ‘do-gooder’ which simply means someone who does good things. He uses these words throughout the novel to mock people who actually are ‘do-gooders’. Further on in the novel Shelter describes the people he has killed as ‘waste’.This tells us he couldn’t care less about how those people who were humans just like him. He tempts them with food and warmth and when they have their backs turned he strikes. We start off thinking that there is something not quite right about Shelter and the further we get on through the novel the clearer it becomes that Shelter is completely insane. In daily routine orders 12 & 13 Shelter is much more open about his ‘army’. â€Å"My lad’ll not be doing a lot of yomping, so it doesn’t matter if the footwear is a bit slack or a bit snug†.Obviously he’s describing a sort of ‘Dead Army’ and he has been making them look the part; cutting their hair all the same length, giving them the same boots even if they aren’t always the perfect fit since they are not going to be marching around anywhere because, as we know, they are all dead, murdered by Shelter to be precise. By this point in the novel we can tell he is absolutely insane. Shelter’s claims to be clever are completely correct. The way he coaxes people into believing he is a genuinely kind, friendly, caring and approachable man, takes skill. He can put on such a good act.In daily routine orders 15 he plays the part of a man who is truly upset about his missing cat and asks Link if he’s seen it. Also in daily routine orders 15 he fools the police into believing he had nothing to do with the disappearance of Tanya. In terms of cleverness Shelter is brilliant, completely undetectable. Link and Shelte r finally meet but now we see Shelter through Links eyes. In this last chapter you start feeling sorry for Shelter. To get like he is he must of have a pretty rough life. Link goes on about how Gail will come to save him and Shelter says â€Å"She’ll let you down, they always do†.With that statement we are told that he must have had a girlfriend in the past that let him down which immediately makes you feel sorry for him. So yes, seeing Shelter through Links eyes does change our view of him. I still wouldn’t trust him more than Link, based on what I already know. To conclude my essay on how Shelter changes throughout the novel. I’d say my view of shelter changed when we came to the end of the novel. To start with he was just plain strange. He gradually went from strange to right out insane. When we came to see Shelter through Links eyes I felt sorry for him and he needed a lot of psychological help.

Saturday, November 9, 2019

Voluntary Euthanasia

St Peter’s Catholic College, Tuggerah Task: Catholic Ethical Teaching Ethan Fortis 1. Name the Issue (I mark) Euthanasia| 2. Outline the ethical issue (5 marks) Euthanasia, also sometimes known as mercy killing, is the act of painlessly allowing death. This is especially used to relieve the pain of an animal or person suffering incurable and/or severely painful disease. There are 4 different types of euthanasia; these include voluntary, non-voluntary, involuntary, and passive & active euthanasia.Voluntary euthanasia is conducted with the consent of the patient, non-voluntary occurs when the patient is unable to give or deny consent, and involuntary happens when euthanasia is performed without the patient’s consent. All of the above varieties of euthanasia can be divided into passive & active euthanasia. Passive euthanasia refers to the withdrawal of medical treatment with the deliberate intention of hurrying along a terminally ill patient. Active euthanasia occurs when a lethal dose of medication is given to the patient to deliberately take their life. | 3.Provide and briefly explain the main arguments for and against the issue (6marks) There are a number of arguments supporting the use of euthanasia in society. An example of these includes that euthanasia quickly and humanely ends a patient’s life who’s suffering severe and unbearable pain, allowing them to die in dignity. People that are terminally ill don’t deserve to endure the immense pain they go through if they have personally chose to undergo euthanasia. Another argument for euthanasia is the fact that it shortens the grief and suffering the patient’s loved ones go through day after day of the inevitable death dragging on.Loved ones and family of someone who is terminally ill go through a huge amount of psychological issues knowing they aren’t able do to anything about it while a person in their life is slowly and painfully dying. Euthanasia allows these people to rest easy, knowing that their loved one will leave them in a peaceful manor instead of suffering. Also, death is a very private matter and no one else should be allowed to stop you making decisions for yourself, as it is not their life but yours.Euthanasia should be a personal option that should be respected and in cases where the patient is incapable to make the decision for themselves and is suffering greatly, the option should be left to the spouse/close loved one to decide. Although the arguments supporting the act of euthanasia are strong, there are a number of reasons against the issue. An example of this is that allowing euthanasia will lead to less good care for the terminally ill that do not chose it. The Hippocratic Oath is an oath all physicians and other health care professionals swear upon to practise medicine ethically and honestly.Is allowing euthanasia violating this verbal contract? Doctors should do everything they can possibly do to keep patients alive a nd practising euthanasia is going against this. Allowing euthanasia may lead to doctors and nurses becoming less determined to save the lives of the terminally ill, thus disregarding the Hippocratic Oath completely. Also, some people think that implementing euthanasia may send the message across to society that it’s better to be dead than sick/disabled. This suggests that some lives aren’t worth living and this is wrong.Every life is equal, even if the life is of a person who is terminally ill or disabled, mentally or physically. Allowing euthanasia may weaken society’s respect for the value of life. All humans, whether they are disabled, terminally ill, or just different, should be valued no matter what. Human life is sacred and should be lived to the full potential until the natural end of someone’s life. It’s better to be alive than dead, right? | 4. Clearly outline and articulate Catholic Teaching on your issue (making sure you explain the Cath olic Church’s stance on the issue and reasons for its stance).Make sure you use at least one biblical reference and one reference from the Catechism of the Catholic Church. (10 marks) The Catholic Church believes that God gave us both death and life; in return for this we should respect these processes. Conflict arises when there are disagreements of the boundaries. In regards to the act of euthanasia, Pope John Paul II stated in 1995 ‘Euthanasia is a grave violation of the law of God, Since it is the deliberate and morally unacceptable killing of a human person. ’ The Catholic Church has always been strong in its teaching of euthanasia and how they view it as morally wrong.The Church believes that any law allowing euthanasia to be practiced is an intrinsically unjust law. Emphasis has been put on the absolute and unchanging value of the bible commandment ‘You shall not kill’. The Catholic Church does not accept the notion that people have the right to die and should be able to choose whether to accept death or to live, suffering or not. An excerpt from the Catechism of the Catholic Church 2277 reads ‘Whatever its motives and means, direct euthanasia consists in putting an end to the lives of handicapped, sick, or dying persons. It is morally unacceptable.Thus an act or omission which, of itself or by intention, causes death in order to eliminate suffering constitutes a murder gravely contrary to the dignity of the human person and to the respect due to the living God, his Creator. The error of judgment into which one can fall in good faith does not change the nature of this murderous act, which must always be forbidden and excluded’. A number of biblical verses can relate to the views on euthanasia. One of these includes 1 Corinthians 6:19-20 ‘Or do you not know that your body is a temple of the Holy Spirit within you, whom you have from God?You are not your own, for you were bought with a price. So glorify God in your body’. It is believed that each human life is a manifestation of God in the world, a sign of his presence, a trace of his glory. This in mind, a person whom is insisting on death is breaking their relationship with God. | 5. Clearly explain why your issue is an ethical issue for our society. (6 marks) Euthanasia is a debatable issue that questions the very core of morality. It can’t be dealt with by a simple answer, as ‘what is ethical’ is viewed in a variety of different views and opinions amongst society and law.More knowledge and resources are available today than there was back in biblical times. People are entitled to their own opinions and beliefs in the world today, so the issue can be discussed and voiced more regularly. Many questions are asked such as ‘is it wrong to kill? ’, ‘is killing the same as letting die? And the most important one, ‘do we have the right to die? ’ It all comes down to personal vi ews. An atheist’s views on whether we have the right to die or not will be different to a Roman Catholic’s views and vice versa.As there will be ethically right answer to any of these questions, the act of euthanasia should ultimately come down to the individual preference. If a atheist patient who is terminally ill with cancer would like euthanasia to be practised, what right does a Catholic doctor have to say no? | 6. Present an accurately constructed bibliography of all resources used (2 marks) http://en. wikipedia. org/wiki/Euthanasia 20/2/13 | http://www. ndtv. com/article/india/what-is-passive-euthanasia-89964 20/2/13| http://medical-dictionary. thefreedictionary. com/Active+Euthanasia 20/2/13| http://www. rsrevision. om/GCSE/christian_perspectives/life/euthanasia/for. htm 21/2/13| http://euthanasia. procon. org/view. answers. php? questionID=000198 22/2/13| http://www. catholicnewsagency. com/resources/life-and-family/euthanasia-and-assisted-suicide/euthanasia-c atechism-of-the-catholic-church/ 15/3/13| http://www. openbible. info/topics/euthanasia 15/3/13| http://www. bbc. co. uk/religion/religions/christianity/christianethics/euthanasia_1. shtml 15/3/13| http://www. bbc. co. uk/ethics/euthanasia/against/against_1. shtml#h3 16/3/13| http://www. rsrevision. com/Alevel/ethics/euthanasia/index. htm 17/3/13| | | | |

Thursday, November 7, 2019

The Best Email Marketing Sending Frequency According to 20 Studies

The Best Email Marketing Sending Frequency According to 20 Studies How often should brands send marketing emails? That’s a common question without a single definitive answer. But, you’re responsible for establishing your company’s email schedule and managing the marketing calendar. If your boss asks, â€Å"Are we sending emails at the best possible frequency,† you can’t say, â€Å"That answer is unknowable, young Jedi.† That’s not a helpful response. And it’s condescending to your department head (and you want to keep your job). Plus, if your email frequency isn’t optimized, you might be missing opportunities to convert more leads (or stop chasing away those currently in your funnel). Your list is an invaluable resource, and how often you send to it matters. The best schedule will vary from business to business, but you need a starting point and data to compare against. In this post, you’ll learn what 20 different companies discovered when they tried to answer this question. By the time you’re done, you’ll be prepared to plan a complete email schedule optimized for frequency and pacing. It’ll all be backed by real data, and ready to be fine-tuned based on your own performance. The Best Email Marketing Sending Frequency Backed By 20 Studies via @Snag Your Free Email Schedule Optimization Bundle Use the right tools for the right job. To help you get started managing an effective email schedule, here are three templates to use: Email Marketing Calendar Template: Schedule all those emails in one place (at the best dates and times, of course). Best Times to Send Email Guide: Get some additional insight into which times typically work best. Email Marketing Strategy Template: Plan and organize the complete strategy behind every email you’ll send. †¦ And Plan Your Email Frequency With The easiest way to map out your email schedule is on a calendar integrated into a holistic marketing management platform. With its new email marketing integrations, that platform is . With Email Marketing from , you can: Seamlessly integrate with your *favorite* email marketing platform. You already have a kick-a$$ email platform you know and love, so why give it up? With Email Marketing, you can easily connect your preferred email platform to with just a couple clicks. Write click-worthy email subject lines...every time. With Email Marketing, you can use ’s *exclusive* Email Subject Line Tester to optimize and perfect every subject line to drive more opens, more clicks, and more conversions. Get full visibility into your ENTIRE marketing strategy. Say â€Å"buh-bye† to disjointed marketing content (and constantly jumping from screen to screen). With Email Marketing, it’s easy to see how your email campaigns relate to the rest of your marketing strategy and quickly make adjustments if necessary. With Email Marketing, you can easily connect your preferred email platform (MailChimp, Campaign Monitor, Constant Contact, and ActiveCampaign) to with just a couple clicks. Here’s how you can get started. Or schedule a free 14-day trial. About the 20 Studies, Blog Posts, and Research Reports So, where did all the research in this post come from? Here’s a breakdown of all 20 studies and posts: Infusionsoft’s post on finding the best frequency to email customers. DMA’s annual email marketing report. Entrepreneur’s pointers on the topic. Campaign Monitor’s surprising findings. Constant Contact’s detailed guide. Sark eMedia’s thoughtful opinions on what offers most value. Traffic Generation Cafe’s syndicated advice courtesy of Daegan Smith. Smart Insights’ research-backed findings. Crazy Egg’s impassioned recommendation to send more emails. Benchmark’s practical guide to choosing days and times to deliver. Fulcrum Tech’s helpful delineation between the terms â€Å"frequency† and â€Å"cadence.† OmniSend’s original research from 2017. Aweber’s answer: there’s no magic number (plus rationale for that conclusion). MailPoet’s more philosophical answer: it depends (and an explanation for that, too). EventBrite’s concise tips specific to event promotion emails. Ignite Visibility’s advice for promotional emails. SendGrid’s useful tips on what to do if your frequency is too  frequent. MailChimp’s email marketing field guide, which touches on frequency. Clickz’s collected research, which includes insights on how often top brands are sending email. ReturnPath’s original research on email frequency. That’s a lot of difference perspectives, from all different types of sources. This ensures the advice in this post isn’t all coming from one perspective, while reflecting the diversity of opinion and thought on this topic. What do 20 different studies say about the ideal email marketing send frequency?Setting Benchmarks: Frequency Vs. Results For comparison purposes, here are some benchmarks gathered by the folks at SendGrid, based on their own original research  (based on â€Å"50 billion messages to over 100,000 different senders in the top 25 industries who sent email through SendGrid†: A few things to point out straight off the bat: The average respondent sent around two emails per week. This marked a decline from 2016 to 2017. Which corresponded with a 3.3% increase in opens and a .4% increase in unique opens. However, unique clicks and clicks overall declined. What does this tell us? We can make a few educated guesses: Consumers are overwhelmed with information overload. Not just in their inboxes, but all over the web. So, reducing email may be an effort to reduce content shock. So, sending slightly less email can potentially improve results. It makes each email appear more valuable (at least initially) if they’re received less often. But, that email needs to be engaging to get clicks. The fact that clicks went down somewhat is slightly concerning, even if CTRs didn’t drop precipitously. This lines up with some other findings this post will dig into a bit later on. What Can Happen When You Tweak Your Frequency? Now, if you’re already sending marketing emails, you might be worried about adjusting your frequency. After all, if you don’t know what might happen, you may not want to risk something going wrong. But, fortune favors the bold. If you really want to know what works, you’ve got to be willing to experiment at least a little bit. To alleviate potential fears, though, here are four possible outcomes that Campaign Monitor says can occur. Unsubscribes Might Go Up Even worse, SPAM reports might go up, too. So, take that as a warning not to go overboard. That data aligns with possible solutions: Engagement Might Drop Citing (gated) data from Return Path, Campaign Monitor’s post reports that engagement could drop if too many low-value emails are sent. Not only could opens drop and unsubscribes increase, but even people who stick around might just disengage. Nothing Happens You make a change and †¦ nothing changes. That’s †¦ okay? Sort of? What this means is it’s time to test another variable. †¦ But, Your Results Could Improve (Dramatically), Too! When you start testing, some things might not go your way. But, once you start to see positive movement, keep at it. The results are worth the effort. In Campaign Monitor’s post, they highlight Aviva, an insurance company based in the UK. They were only emailing their list once a year. You read that right. But, then they increased their frequency. You’ll never believe what happened next: 48% more requested insurance quotes 304% more unique clicks 45% more email revenue Those are some awesome results, and they never would have been achieved without pushing past status quo and the fear of change.

Tuesday, November 5, 2019

An Evaluation Of The Calvin Klein

An Evaluation Of The Calvin Klein The multiple definitions and understanding of the term ‘brand’ have created difficulties in creating a ‘grand theory’ for brands (i21). The meaning of brands has been continually changing as new understandings of the term emerge and replace the older understandings (i21). While a production centered brand theory focused on the creation process, especially the design, logo and advertising campaigns, the consumption centered brand theory emphasizes on the interpretation of brands by the customers (i3). Presently the brand theory has shifted from being production-centered, by differentiating products or services from its competitors, to becoming consumption-centered, by differentiating consumers from each other (i3) into different brand tribes. According to Aaker (1993 in 2), a brand represents a name, sign, symbol, design or a combination of such elements which uniquely identify and differentiate particular products or services from others. However, a brand i s distinct from a company’s name or trademark (i2) and unlike a trademark, which is a tangible item of intellectual property, a brand additionally incorporates the intangibles like identity, personality, associations and meanings; for example, Pepsi is portrayed as the â€Å"choice of new generation† suggesting Coca-Cola as an historical brand (i2, i3). In present scenario, different formats of brands exist, whether as family brands like Heinz, where each product exists under a single name or as standalone brands as in case of Unilever (i2) where each brand demonstrates an individual identity. Nevertheless, the aim of brands is to develop relationships with customers by creating value propositions related to functional, emotional or self-expressive advantages (Aaker, 1996 in 2). Today brands are acknowledged as assets on balance sheets similar to the values assigned to tangible properties. Private labels are the products produced under a retailer’s account and s old under the retailer’s brand or another brands through specific retail chains or retailers (pl2). Such products that are natural extensions of other product lines are ideal private-label products and they can build value and recognition from the customers. Private label products are usually not advertised and cheaper than the similar branded products as the entrance cost of such products at the sales points are eliminated. Hence private labels assume significant importance in times of economic downturns. However, they have also been associated with low quality. But the situation is changing with retailers offering premium private label brands, like the Tesco’s finest range, which compete directly with the national brands on the basis of their quality (private label1) and are now considered to offer high value (pl2). Nevertheless, consumer purchase behavior for private label product is tends to be product specific (Livesay and Lennon, 1978, in pl2). Brand leveraging i s a process which aims at reinforcing a brand by linking it to another person, place, thing or brand (i5). One popular way has been associating a brand with celebrities. Many of the popular fragrances in UK are associated with celebrities like Kate Moss, David all those targeted for women from 30- to- 45 years old and Eternity Moment targeted for young women. Brand extensions into other product classes (Aaker, 1996) can also be used to Leverage Calvin Klein.

Saturday, November 2, 2019

Womens Work and Globalized Case Study Example | Topics and Well Written Essays - 2000 words

Womens Work and Globalized - Case Study Example In this case, the women find themselves able to cope well with the challenges that come with the globalization and the women’s work in the workplaces. As a result, more and more women should seek the available employment in the technologic areas applied areas instead of leaving them only to men as it has always been there before Globalization to women in the workplace currently witnessed in various sectors of the employment sectors in the world. Today many women take very complicated courses that initially were for men. For instance, areas such as engineering, medicine, chemistry, and physics used to be for men. However, the trend today is remarkable since it is women who form the best engineers, doctors, and scientist when compared to men. Despite the social changes that are also there to influence the globalization trends among the women in the workplaces, the trend of the invention of modern technologies encounters them. The invention of computers today makes it entirely possible for the women where they can work in an organization as clerks, receptionist, secretaries, and other positions that men do ignore or refuse to take. As such technology becomes useful to women in working with to an organization in such work sectors Countries such as Japan and Italy today have most of their women playing the greatest role in globalization issues due to employment. In these countries, women begin to start embracing the use of technology as early as their childhood status. When they become fully grown up, they can effectively use the various forms of technology which, in this case, promotes the globalization trends in the world. Despite the presence of discrimination that may come due gender and also the political influences that there may be in a particular country.

Thursday, October 31, 2019

Station Nightclub Fire Research Paper Example | Topics and Well Written Essays - 1250 words

Station Nightclub Fire - Research Paper Example Station night club has a by complex layout of the club and the bar section and has small entrances and exits. The complexity of the club’s architectural structures contributed to the loss of substantial lives during the fire incident in 2003. The fire incident happened during the time when the club’s management had scheduled a filming session concerning fire safety in clubs. This session was scheduled to conduct public lessons on fire issues after a crowd management issue that had claimed some lives at another club within the island. In the process of conducting the exercise, the club’s management allowed the use of pyrotechnic devises to demonstrate the practical aspects of the lesson. The pyrotechnic flames ended up igniting the flammable materials at the platform part of the club which eventually caused the spread of the fire the other sections of the club. The incident that led to the ignition of flames to the spread of fire inside the club took approximately 6 minutes. This short period instilled panic to the clubbers who in turn struggled to exit the building. Their efforts to move out of the club were hindered by the stampede that ensued at both the escape routes and the main entrance of the club. Few minutes after the fire, the whole club was covered in flames while the people were still struggling to free themselves. 10 minutes after the fire, the club’s fire management team and the fire rescue team initiated their efforts to put out the fire. However, their efforts to rescue the trapped club members were unsuccessful given the fact that the fire had reached its full blown stage. The aftermath of the incident was characterized by immediate review of the codes applied by the company in fire incidences. This process entailed reviewing of the codes by the NFPA and initiation of a research project to test the efficiencies of the codes that were in existence before the fire (Barry, 2010). Among the codes that were addressed after the fire

Tuesday, October 29, 2019

Customer loyalty in Business Essay Example | Topics and Well Written Essays - 1000 words

Customer loyalty in Business - Essay Example Customer loyalty is considered to be the propensity or inclination of the consumer to select a particular product or service, which meets his or her needs. In the business domain, customers are labeled as brand loyal as they are most likely to select a particular brand as compared to the alternatives available. Customer loyalty is the product of well structured, organized and planned programs, which concentrate on the retention of customers (East, Wright & Vanhuele, 2008, 45). Research suggests that customers, who become targets of customer loyalty programs, are most likely to remain loyal to a particular brand. For customer or brand loyalty, habit is considered to an important element. It is considered to be the main element, which can influence the overall progress and development of the organization. It is used by different organizations in order to retain existing customers and to win potential customers. As mentioned earlier, business is mainly dependent on it customers. Researc hers have identified five main types of customer loyalty, which are discussed below.Monopoly loyalty is considered to be that loyalty in which the choices of customers are restricted. It is rare and extreme case and the loyalty of the customer is away from loyalty and devotion. Research suggests that monopoly loyalty is considered to be resentful. From customer satisfactions surveys conducted, it was concluded that consumers were dissatisfied and discontented when their choices were restricted.(Reinchheld, 2006, 103). Cost of change loyalty In theory, each and every supplier is in competition with one another, which indicates that their customers may use substitutes. However, in actual practice, customers are most likely to remain loyal to their existing supplier because of difficulties they experience in switching suppliers. Turning to substitutes only takes place when the customers are dissatisfied with their existing product or service (Reinchheld, 2006, 105) . Incentivised Loyalty Incentivised loyalty is considered to be the result of excessive marketing to promote the product or service in the market. It might influence consumers, who are not using their own financial resources(Reinchheld, 2006, 109). Research suggests that majority of the people in United Kingdom are most likely to have more than one loyalty cards of different competing super markets, petrol stations or airlines. Loyalty points are considered to be discount tools, which would assist in meeting their needs and requirements that wider range. Habitual Loyalty Habitual loyalty is often termed as â€Å"everyday form of repeat business† (Reinchheld, 2006, 111). Time is considered to be an asset and therefore, several consumers resort to familiar habits and routines in order to achieve with maximum utilization of time. For instance, a weekly to the same superstore is conducted as it is convenient and habitual. Colleagues meet in the same restaurant for lunch(Reinchheld, 2006, 112). Consumers are most likely to visit the same petrol situation in order to save time. From this perspective,

Sunday, October 27, 2019

Effects of Trade Liberalization on the Environment

Effects of Trade Liberalization on the Environment INTRODUCTION The economy of the world has gone through a lot of modifications over the last period. With the help of population and income growth the pure value of economic activity has enlarged enormously. At the same time the economy of the world has become more globalized and there is some motive power for it: improvements in communication, reduction of trade and foreign investment barriers. International trade as the result of it got lower transaction costs what increased the volumes of trade significantly. Lower transaction costs enable countries to produce the good at which they are the best, to be specialized. Though, countries divided the production of specialized units all over the world. The decrease in environmental sustainability followed the growth of economy, such as bio-diversity losses, deforestration, global warming, air pollution, exhaustion of the ozone layer, overfishing and others. Also the population growth is one of the reasons in this decrease in sustainability because more people, stronger the stress on the natural resources and ecology. Moreover, there is no any facts that the consumption of the population is decreasing. Integration of the world is leading to speed-up of economic growth. According to the trends environment is in danger until rough remedies are taken soften consumption of resources and polluting emissions. Multilateral trading system is one of the reasons of the unhurried introduction of satisfactory environmental regulations and taxes. There are several reasons for it. The first one is that the WTO rules limit policy-making. Another one is that competitiveness of the world market does not give the opportunity for the political support of domestic market to improve environmental norms. Because the costs of working alone such as unemployment and loss in investments usually make countries not to hurry in implementing some environmental regulations. Moreover the environmental fellowship is frightened that trade globalization will increase the effects of weak environmental policies in the world. For example, economic growth operated by trade can accelerate the environmental deterioration without satisfactory protection is set up. There has been an active debate over the impact of trade liberalization on environment. This debate started by negotiations over the North American Free Trade Agreement and the Uruguay Round of GATT negotiations, which occurred when worries about global warming and industrial pollution were rising. The creation of World Trade Organization and discussions about future rounds of negotiations keep the debate in tense.   The environmental effects of economic integration was not the key worry after the reconstruction of international trading system. Just some indirect links were in the exception clause of GATT 1947, Article à Ã‚ ¥Ãƒ Ã‚ ¥. This article let countries to bypass normal trading rules if it is needed for protection of human, animal or plant life, or to save exhaustible natural resources. During the first decades of GATT there was no any links made to the environmental sustainability, neither in the general text, nor in different trade debates. The problem firstly raised in the 1970s during the preparation for the UN Conference on the Human Environment, which took place in Stockholm in 1972. The GATT Council created a Group on Environmental Measures and International Trade with mandate â€Å"to examine upon request [italics added] any specific matters relevant to the trade policy aspects of measures to control pollution and protect the human environment, especially with regard to the app lication of the provisions of the General Agreement, taking into account the particular problems of developing countries.† (GATT, Industrial Pollution Control and International Trade) But, no application was made to call together this group until the 1990s. In the originate decades of GATT trade was not considered as the environmental challenge neither by policy makers nor by the general public. Economic analysis proposed that trade has the impact on environment only through transportation of goods around the world. The theory suggested to the governments to employ right environmental policies to adopt the environmental costs of production and consumption, international trade would indefinitely increase well-being. (McGuire) The occasion that the environmental policies had been implementing slowly all over the world did not mean that the process of trade liberalization should be stopped, but rather to harden environmental policies. The only environmental question which was raised during 1980s was connected to exports of domestically banned commodities. The problem was requested to be considered by some developing countries who worried about imports of prohibited in the exporting countries goods on the environmental basis to their countries. The solution searched was restraints of exports of domestically banned goods unless â€Å"prior informed consent† was protected from the corresponding authorities of the importing nation. There has been no such agreement in the GATT, but was partially concerned by other concords, such as the Basel Convention on the Control of Transboundary Movements of Hazardous Wastes and their Disposal, and the Convetion on Prior Informed Consent for Hazardous Chemicals and Pesticides in International Trade. Environmental problems were not in the importance during the first four decades of the GATT, but they returned with the revenge in the beginning of 1990s. It started with a row of controversial environmentally-related trade debates. One of the main was â€Å"tuna- dolphin† debate between Mexico and the United States that provoked a societal noise which still exist. The debate was about the extra-territorial application of the US Marine Mammal Protection Act (MMPA), which decreases the incidental killing of marine mammals by fishermen as well as by foreign fishermen. In 1988 the US introduced the ban on the import of tuna which was harvested in the Eastern Tropical Pacific Ocean, because it was not satisfying according to standards for the protection of dolphins that was applied by the US government to domestic fishermen. The prohibition was set in order to decrease the practice of circling the dolphins to catch the tuna which swim beneath, hereby killing the dolphins caught up during the process. However this prohibition was found to be violating some provisions of the GATT, such as the National Treatment provision of Article III which bans discrimination of imported goods on basis of process and production methods (PPMs), here the fishing method. The environmental community saw it as the danger for the environmental policy making and environmental interest being a victim to the free trade by trade bureaucrats over the reaching the democratic operation. (Esty) The growing social anti-trade mood followed the tuna-dolphin debate was not good for the GATT which at that time was working on the largest and difficult discussions over the Uruguay Round. To change the situation before the upcoming UN Conference on Environment and Development (UNCED), in Rio de Janeiro in 1992, the Group on Environmental Measures and International Trade was reconvened. The Group was mandated to stay within the traditional one and expertise of GATT. The mandate limited the examination to trade provisions existing already in the multilateral environmental agreements GATT principles and provisions, multilateral clarity of environmental regulations possible to have some trade effects, and trade effects of new packaging and labeling requirements the aim of which is to protect the environment. Afterwards the mandate was enlarged to include issues discussed in Agenda 21 of UNICED regarding making trade and environmental policies reciprocally supportive. (GATT, Industrial Pollution Control and International Trade) After two years of work of the program, there was made a report which formed the basis of the Decision on Trade and Environment. It was included in the Uruguay Round Agreement in 1994. (GATT, Report by Ambassador H. Ukawa ( Japan), Chairmanof the Group on Environmental Measures and International Trade, to the 49th Session of the Contracting Parties) When the WTO was created in 1995, the environmental problems related to trade became faithful in the multilateral trading system. As written in the preamble of the Marrakesh Agreement establishing the World Trade Organization, the objectives of this organization clearly cover the recognized all over the world principle of Sustainable development. The principle of sustainable development was set by the World Commission on Environment and Development (1987) as â€Å" development that meets the needs of the present without compromising the ability of future generations to meet their own needs.† Moreover the Committee on Trade and Environment (CTE), which investigate the trade-environment relationships and make suggestions towards the aim of sustainable development, is created. The questions which should be answered in this work further are following: Is economic integration is danger for the environment? Does trade destroy the regulatory striving of the government to control resource degradation and pollution? THEORETICAL OVERVIEW To examine more extensive effects of trade liberalization on the environment we should take a look at general equilibrium models of international trade. The overview is based on the literature since the rebirth of trade and environment issue which was motivated by arguable 1991 tuna-dolphin debate between Mexico and the United States ,as well as debates arount the North Free Trade Agreement (NAFTA). Most of the literature is centered on the environmental consequences of trade between countries, environmental standards in which are varied. So, trade between developed and developing countries is considered because variationsin levels of environmental sustainability show variations in incomes of the countries. Works Cited Esty, D. Greening the GATT: Trade, Environment and the Future. Institute for International Economics (1994). GATT. Industrial Pollution Control and International Trade. July 1971. —. Report by Ambassador H. Ukawa ( Japan), Chairmanof the Group on Environmental Measures and International Trade, to the 49th Session of the Contracting Parties. Geneva: L/7402, 1994. McGuire, M. Regultaion, Factor Rewards, and International Trade. Journal of Public Economics (1982): 335-54.

Friday, October 25, 2019

Dizzy Gelespie (John Birks Gillespie) Essay examples -- essays research

The people of today, raised by the sounds of The Beatles and Pearl Jam have forgotten all about the musicians that paved the way for these artists, and the musical styles that evolved into rock and roll, rhythm and blues and rap or hip hop. Unfortunately the music that once dominated the night clubs, restaurants, and radio stations is now heard only in elevators or when we go to a grandparents house to visit. What is left of jazz are small portions of the music that people take and sample with in a new song. Jazz and its historical figures have mistreated and forgotten by today's society. One of the figure most forgotten is John Birks Gillespie, known to the jazz world as "Dizzy" Gillespie. "Dizzy" Gillespie was a trumpet player, composer, bandleader and politician of mostly the early 40's to mid 50's. This was a time period in Jazz called Bebop, Bop or sometimes known as Rebop. Bebop got its name from the musical language musicians would speak to one another while trying to explain a rhythm. "Bop, Bop, Doba sho ba, Bop, Bop." this was also a common style of singing which was first introduced by Louis Armstrong, called scatting (Kerfeld, 137). This fast tempo music was pioneered by saxophonist Charlie Parker, drummer Max Roach, pianist Thelonious Monk and trumpeter "Dizzy" Gillespie. Gillespie was one of the chief innovators of this new style of music as well as an important figure to all musicians to follow him and international figure for the United States.(Kerfeld, 137) John Birks was born in Cheraw, South Carolina on October 21, 1917. The young prodigy was first introduced to music by his father, a weekend bandleader. Gillespie's father was not as talented as John was to become, he relied on a more stable income as mason around their home ~own. Four years after his fathers death, when Birks was 14, he began learning the trombone and trumpet without any formal instruction. Recognized by the staff at Laurinberg Institute, in North Carolina, as a prodigy, he was given a scholarship to be a member of the band in 1932. Throughout his stay at the Laurinberg Institute he studied vigorously both the trumpet and piano, building him self a long road that would constantly pave the way to something valuable, new, and historic (Kerfeld, 428). Gillespie did not know that he would become a pioneer in a new style called Beb... ...e Original Jazz Classics, Released 03/14/1996 Dizzier And Dizzier Dizzy Gillespie BMG/RCA Victor, Released 05/21/1996 Dizzy Atmosphere Dizzy Gillespie Drive Archive, Released 11/04/1997 Dizzy For President Dizzy Gillespie Douglas, Released 10/07/1997 (1Article) Dizzy Gillespie Dizzy Gillespie Members Edition, Released 08/19/1997 Dizzy Gillespie And His Big Band Dizzy Gillespie GNP/Crescendo, Released 12/06/1993 Dizzy Gillespie Story Dizzy Gillespie Savoy Jazz, Released 06/14/1993 Dizzy's Diamond's: The Best Of Verve Years [Box] Dizzy Gillespie PGD/Verve, Released 09/22/1992 Dizzy's Party Dizzy Gillespie Original Jazz Classics, Released 12/14/1994 Free Ride Dizzy Gillespie Original Jazz Classics, Released 07/13/1993 Giant Dizzy Gillespie Accord, Released 09/27/1995 Giant/Portrait Of Jenny Dizzy Gillespie Collectables Records, Released 10/08/1996 Gillespiana/Carnegie Hall Concert Dizzy Gillespie PGD/Verve, Released 10/19/1993 (2Articles) Gold Collection (2cd) Dizzy Gillespie Almig, Released 10/08/1997 Greatest Hits Dizzy Gillespie BMG/RCA Victor, Released 07/16/1996

Thursday, October 24, 2019

Cause and effect early pregnancy Essay

Early Pregnancy is one of the problems in today’s society. Many teenagers today don’t know how big responsibility to raise a child when they are young too. Becoming a parent is a big responsibility that should give priority, but how can teenagers can handle this big responsibility if she was too young too? To raise a child involves a lot of patient and sacrifices which lot teens don’t have. The risk of pregnancy among teenagers is largely increasing. Some teenagers who get pregnant early may experience anxiety, depression and other emotional problem. We know that teenager’s ages of 15-19 are still young so emotion and other feelings of being teenagers might occur. Some of the causes of early pregnancy among teenagers are lack of education especially sexual education, poverty, undergraduate, or problem with their family. Lack of Education among teenagers should be given priority; I am agreeing that sexual education should be learned in school. To aware them from the effect that may occur. Problem with family is another issue, some of the teenagers are not provided with their own family, and most of the teenagers get rebelled. These are some of the cause why they are so many teenagers’ gets pregnant early, which I think the government should look in to it. Government should look forward on how to resolve this issue. Teenagers should be educated with this kind of problem, especially those teenagers who are already sexually active. If the Government should not give chances to these issues, teenage pregnancy will increase rapidly. This can cause a lot of endless problems in the life of the teen and the newborn child. There are a lot of things that can cause an unplanned teen pregnancy, such as teens experimenting with sexual encounters at a young age. Another major cause is the lack of guidance due to guardians that are blind or do not want to believe in such activities. These causes can have devastating effects on the teen and the newborn in the household. Some effects of early pregnancy will include an unexpected rise of responsibility for the teen and can cause many health concerns for both teen and newborn child. Teens experimenting are the leading cause in the unplanned pregnancies. As a teenager in high school ages there are a lot of peer pressures. Such as experimenting with alcohol and unprotected sexual intercourse. Drinking and the use of narcotics also largely have an impact on the judgment of the teen before the pre-pregnancy comes about. Experimenting can cause many effects on the teen and the relationships at hand, including the relationships with the baby’s mom or dad and also the parents of the teens. Another way of experimenting is the pregnancy caused in the sequel of either a long-time dating of the boyfriend or the other case of those random one night stands or hook-ups. Experimenting can be well avoided which can cause less of a chance of the unplanned pregnancy. Another very important concern for preventing teen pregnancy is having a good guidance throughout the teenager’s teen years. The guardians of the teens play a crucial role in guiding the teen to making the right choices in his/her life. The teenager then is faced with obstacles that would normally happen to a 20-30 year old woman. Not having the proper guidance will cause the teen to find the alternatives. For example, finding someone to be with to be cared for by in replace of a strong guidance, by the guardians in the teenager’s life. For not having the proper guidance the teenager has a higher chance of dropping out or failing out of a school, such as being a high school dropout to have time to give birth and time to raise the young child. So by becoming pregnant at a young age and not finishing your education. It definitely doesn’t sound like too much fun, now does it? The guidance in life is the most important thing throughout so this can be less of an issue. It is then caused, in effect, to put a lot of responsibility in the teenager’s life once they find out that they are pregnant. There is 100% more responsibility in the teenager’s life. The early responsibility causes changes the teenagers overall personality. Going from being in school full time getting your education to having the responsibility to bringing a child into the world, then being alone able to possibly finish your high school education. Finishing your education in a regular 4 years of your high school years will be hard. Not even to mention the financial costs it has to have a newborn. What makes it hard is when you need money for the simple things for the child, but you don’t have the time to get a job because you’re nursing and getting ready to bring a child into the world. So as a teenager you need a support system so that a newborn is taken care of in the safest, best place for the child. A lot of this early responsibility can be unbearable for some teens, expesically the ones that choose to get pregnant while they are still in high school. With all of this going on in their lives it’s affecting the health risks and medical negatives a teenage pregnancy can cause. For example, there is an increased chance of mothers from ages 15-19 of birthing a child that is underweight at birth. A low birth weight will increase the chance of the newborn to have health risks. It is definitely not a great thing to have the chance of health risks in you or the child. Another way that the health problems can start is because teens might not have all the knowledge of proper behavior in knowing how to nurse the child or the proper ways during the growth of the child. Teenage adolescents tend to develop poor eating habits during pregnancy, they tend not to take the proper vitamins, and in the worst scenario the teen drinking and/ to doing drugs during the pregnancy. That is the worst that can be done; it will increase the chance greatly of the baby being born with some type of birth defect or a weak part of the baby. Now that can be t he worst you can possibly do to an unborn child. To wrap it all up, teen pregnancy is a major issue that should try to be prevented as much as it can. It causes countless, dodge able problems if the right choices are made and you have a good support system around you. It would be in the best advice to not take the chances to get pregnant as a teenager. It is not the age to get pregnant. Teens are not fully ready to become adults like the stress that follows during the pregnancy.

Wednesday, October 23, 2019

Automobile and Traditional Porsche Customer Essay

1/ Analyze the buyer decision process of a traditional Porsche customer. The buyer decision process of a traditional Porsche customer is different from the others like it have his own way because they don’t go through all the five stages like it`s normally done. They skip most of the process and jump right into the purchase decision. Porsche customers do not need recognition, information search and evaluation of alternatives. They make their purchase based on their wants, the brand and how the car is made. The cars unique and often dangerous characteristics and the brands appeal to a very narrow segment of financially successful people are some of the reasons Porsche’s customers are drawn into them. Porsche customers purchase their cars for pure enjoyment and they are not moved by the information but by feelings. 2/ Contrast the traditional Porsche customer decision process to the decision process for a Cayenne or a Panamera customer. Cayenne and Panamera customer’s decision process differs from the decision process of traditional Porsche customer because Cayenne and Panamera customers are more versed in their decision making as they go through almost all of the stages of the decision process. They recognize their need of having a larger vehicle that can seat more than two people. They are also interested and search for more information of the Cayenne and Panamera before their purchase decision. These customers are different as these particular customers have moved into different stages of life and need a larger vehicle to accommodate their needs but still have the drive as a Porsche since they still were fast just like their coupe counterparts. On the other hand, traditional Porsche customers skip most of the decision process and jumps right into the purchase decision. 4/ They develop a personal relationship with their cars, one that has more to do with the way the car sounds, vibrates, and feels, rather than the how many cup holders it has or how much cargo it can hold in the trunk. They admire their Porsche because it is a competent performance machine without being flashy or phony. People buy Porsches because they enjoy driving. If all they needed was something to get them from point A to point B, they could find something much less expensive. And while many Porsche owners are car enthusiasts, some of them are not. by making whatever they can to satisfy the costumers and provide it needs as possible as it can be. 5/ understanding Porsche buyers is still a difficult task. But a former CEO of Porsche summed it up this way: â€Å"If you really want to understand our customers, you have to understand the phrase, ‘If I were going to be a car, I’d be a Porsche. ’†

Tuesday, October 22, 2019

Stories of Scotboro essays

Stories of Scotboro essays Stories of Scottsboro. By James E. Goodman. (New York: Vintage Books. c.1994. pp. 274. $16.00) Currently in the United States of America, there is a wave a patriotism sweeping across this great land: a feeling of pride in being an American and in being able to call this nation home. The United States is the land of the free and the home of the brave; however, for the African-American citizens of the United States, from the inception of this country to midway through the twentieth century, there was no such thing as freedom, especially in the Deep South. Nowhere is that more evident than in Stories of Scottsboro, an account of the Scottsboro trials of 1931-1937, where nine African-American teenage boys were falsely accused of raping two white girls in Scottsboro, Alabama and no matter how much proof was brought forth proving there innocence, they were always guilty. This was a period of racism and bigotry in our country that is deeply and vividly portrayed though different points of view through author James E. Goodman. On March 25, 1931 nine African American youths were falsely accused and wrongfully imprisoned for the rape of two white girls. Over the next six consecutive years, trials were held to attempt to prove the innocence of these nine young men. The court battles ranged from the U.S Supreme court to the Scottsboro county court with almost every decision the same-guilty. Finally, with the proceedings draining Alabama financially and politically, four of the boys had the charges against them dropped with one boy plea-bargaining and the other four having to serve out their sentences given to them already by the court. Only one of the nine innocent Scottsboro boys was ever pardoned. Over time, the Scottsboro boys grew from boys to men and with the progression of their age so to do the attitudes of this country toward racism. Granted, there are still bigots and racist in the United States and in the south especiall...